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Discover whether short-form or long-form content performs better in 2025
Investing in professional video is no longer optional for New Zealand businesses aiming to stand out, grow, and connect with customers.
Getting noticed in today's market is harder than ever.
Most New Zealand businesses aren't losing customers because of poor service or bad products, they’re losing attention before the conversation even starts.
Most businesses today understand that ranking on Google is critical to success.
What many still underestimate is how powerful video content is for achieving that goal.
Video production is no longer about ticking a marketing box.
It’s about fixing a real problem: the growing disconnect between what a business is and what the market perceives.
nvesting in professional video production can be a game-changer for businesses looking to enhance their brand presence, improve engagement, and drive conversions. But with so many options available, how do you choose the right video company in Auckland?
In today’s digital-first world, corporate video production is no longer a luxury—it’s a necessity. Businesses across South Auckland are using video to build trust, engage customers, and drive sales. Whether it’s a brand story, product demo, or customer testimonial, a well-crafted corporate video can transform the way your audience perceives your business.
Storyboarding is a powerful tool that allows video production teams to map out scenes shot by shot, ensuring a cohesive and efficient filming process. It serves as a visual blueprint that helps align the creative vision with logistical execution, particularly when working with tight schedules and unpredictable conditions.
Every business has a story. The question is—how well are you telling yours? People connect with stories, not sales pitches.
Video marketing has become one of the most powerful tools for businesses worldwide, and New Zealand is no exception. With consumers increasingly engaging with video content, businesses across various industries are turning to professional video production to enhance their marketing strategies. But why is video marketing growing so rapidly, and how can NZ businesses leverage it effectively?
Mt Wellington has quickly emerged as one of Auckland’s most important locations for high-quality video production. Once known primarily for its industrial and commercial spaces, the area has evolved into a creative hub where businesses are investing in professional video content to elevate their brand presence.
Corporate videos have become a crucial tool for businesses, but with so much content online, how do you ensure yours makes an impact? A truly effective corporate video must engage, persuade, and leave a lasting impression.
Choosing the right video style can mean the difference between a memorable, high impact campaign and content that fails to engage. With so many formats ,live action, animation, motion graphics, or a combination ,it’s essential to match your video style to your business goals.
In a digital world overflowing with content, capturing and holding your audience’s attention is more challenging than ever. Simply creating a video is not enough—keeping viewers engaged is what drives real results. Whether you are producing a promotional film, a corporate message, or a marketing campaign, understanding the science behind video engagement can make all the difference.
When businesses invest in video production, one of the most common questions is, "How much will it cost?". The truth is, video production pricing can vary significantly depending on a range of factors, from the complexity of the shoot to the level of post-production required.
In today’s competitive landscape, trust is the cornerstone of customer relationships. For businesses in New Zealand, building that trust often begins with showcasing authentic customer experiences. Testimonial videos, created through professional video production, offer an engaging, relatable, and highly effective way to achieve this.
In an increasingly digital world, it’s easy to overlook the importance of in-store experiences. Yet, for many Auckland businesses, driving foot traffic is key to sales and building customer relationships. Promotional videos are a powerful tool to bridge the gap between online engagement and in-person visits.
In today’s competitive market, your brand’s image is everything. Corporate events offer a unique opportunity to highlight your company’s personality, achievements, and culture. Capturing these moments through professional video production transforms a single-day event into a long-lasting asset.
Training your employees is a fundamental part of running a successful business, but traditional methods can be time-consuming, inconsistent, and expensive. Many New Zealand businesses are turning to professional video production as a smarter, more efficient solution.
Finding the right video production company is a critical step for any Auckland business looking to create impactful content. Whether it’s a corporate video, a product demo, or a social media campaign, the right team can help turn your vision into reality and ensure your brand stands out.
In New Zealand’s competitive business landscape, standing out is essential. As digital marketing continues to evolve, one tool has proven to be a game-changer for businesses across industries: corporate video. Whether you're a local startup or an established company, corporate videos can amplify your brand's voice, connect with your audience, and drive meaningful results.
In Auckland’s bustling business environment, standing out requires more than just a great product or service—it demands a strong, memorable brand. Video production companies play a vital role in helping businesses achieve this by creating content that connects emotionally with audiences, builds trust, and reinforces brand identity.
In today’s competitive marketplace, a first impression can make or break a business. For New Zealand companies, corporate video has become a vital tool for building trust, showcasing professionalism, and staying ahead of the competition. But not all corporate videos are created equal—quality is the defining factor that separates impactful videos from forgettable ones.
In this blog, we explore why corporate video production is vital for tech companies and how it can be tailored to meet the unique demands of Australia’s tech landscape. From B2B communications to investor pitches, here’s how high-end video strategies can transform your business.
In this blog, we’ll dive into how corporate video can transform your digital marketing efforts and boost conversions for New Zealand businesses. Plus, we’ll share a case study of how a local digital marketing agency, improved their lead generation with targeted video campaigns, resulting in a significant boost in conversions.
In this blog, we’ll explore how healthcare providers can leverage video to enhance patient experiences, streamline internal operations, and drive better health outcomes. From patient education to promotional campaigns, video content has the power to transform the way healthcare organisations communicate and operate.
In the fast-paced and highly regulated world of manufacturing, effective employee training is vital for ensuring safety, maintaining compliance, and boosting productivity. However, traditional training methods can be time-consuming, costly, and inconsistent. This is where corporate training videos come in. Professional video production can standardise training across locations, reduce costs, and ensure that employees are properly trained on safety protocols, operational procedures, and compliance requirements.
In this blog, we’ll explore how corporate video production can maximise ROI for financial services companies in Australia, highlighting the types of video content that are most effective in this highly regulated and competitive sector.
This blog delves into how corporate video production can be tailored to meet the specific needs of SaaS businesses, helping them improve customer acquisition and retention, while keeping their audience engaged and informed.
Video content has become an indispensable tool for brands aiming to solidify their online presence. With the rapid shift towards visual media, incorporating video into your digital strategy is no longer optional but essential for staying relevant and engaging with your audience effectively. This blog explores how businesses, particularly in Auckland, can leverage video content to enhance their brand's visibility and connect with customers on a deeper level.
Auckland video production company
In the bustling digital marketplace of 2024, where consumer attention spans are shorter than ever, businesses face the challenge of communicating their value proposition quickly and effectively.
The internet can be a noisy place. Businesses are constantly competing for customer attention. Success in this space requires more than just posting regularly; it involves strategically using content that resonates with your audience.
In today’s job market, and even in a time of a slow economy, attracting top talent requires more than just posting a job listing and waiting for applications to roll in.
Enter recruitment marketing: a strategic approach that leverages marketing principles and tactics to attract, engage, and nurture potential candidates. In this blog, we'll explore the importance of using video in your recruitment marketing initiatives, and how it can transform your hiring process.
Corporate video production is a powerful tool for Auckland businesses, offering a dynamic way to communicate with employees, stakeholders, and customers. Whether you're introducing new products, training staff, or sharing company news, a well-crafted corporate video can significantly enhance your messaging. This comprehensive guide covers everything you need to know about corporate video production in New Zealand, from planning to post-production.
In today’s fast-paced business world, keeping employees informed and motivated is more important than ever. Internal communication videos have proven to be a powerful tool for boosting employee engagement and fostering a positive work environment. Here’s how you can create effective internal communication videos that resonate with your team and enhance your workplace culture.
Creating high-impact business videos is both an art and a science. As someone deeply involved in video production, I’ve seen how a well-executed video can transform a company’s communication strategy. Here’s a behind-the-scenes look at the process, from initial planning to final post-production.
Customer testimonials are one of the most effective ways to build trust and credibility for your business. As someone deeply invested in video production, I’ve seen how a well-crafted testimonial video can transform perceptions and influence decision-making. Here’s a guide on how to create powerful testimonial videos that leverage customer stories to their fullest potential.
Employee training is a critical component of any successful business. Traditional training methods can often be time-consuming and inconsistent. However, incorporating video production into your training programs can revolutionise the way your employees learn and retain information. Here’s how video production can enhance employee training programs in New Zealand.
As 2024 unfolds, Auckland’s video production scene is witnessing exciting transformations. From the latest technologies to innovative formats, businesses are finding new ways to captivate audiences and boost their marketing strategies. Here are the key trends shaping video production in Auckland this year.
Choosing the right video production company is crucial for the success of your project. With so many options available, it can be challenging to decide which company will best meet your needs. Here’s a comprehensive guide to help you make an informed decision.
Effective internal communication is the backbone of any successful business. In Auckland, many companies are turning to corporate videos to improve communication, foster collaboration, and boost productivity. Here’s how your business can leverage corporate videos to enhance internal communication processes.
As the founder of Create X Wonder, I've seen firsthand how corporate videos have become indispensable tools for businesses looking to stand out in Auckland's competitive market. These videos are more than just marketing tools; they're strategic assets that can transform your business by enhancing your brand's visibility and fostering deeper connections with your audience. In this blog, I'll explore the integral role of corporate video in modern business strategies and share how my team crafts videos that achieve real results.
As the digital landscape evolves, so does the art of brand storytelling. Here in Auckland, where urban dynamism meets stunning natural backdrops, my team and I at Create X Wonder have embraced video production as a crucial medium for telling compelling brand stories. In this blog, I want to share how we’ve leveraged the latest advancements in video production to enhance narrative impact, showcasing why we are a go-to resource for innovative storytelling in Auckland.
Corporate videos are targeted primarily towards a company’s core customers or internal clients. Some examples of corporate videos include training video production for new employees or videos depicting financial results for the company’s investors.
The online realm and business sphere in Auckland are bustling with activity, filled with myriad competitors vying for attention.
Sure, you could create your own “video department” within your organisation, so you can make your own quality videos. Also, you could build your own mechanic’s shop; and that makes sense, right?
As we step into 2024, the digital marketing landscape continues to evolve at an unprecedented pace, with Facebook remaining at the forefront of this transformation. For business owners, understanding and leveraging Facebook video marketing trends is not just advantageous; it's essential for staying competitive. Create X Wonder, a leader in video production services and digital marketing videos in Auckland, is here to guide you through these changes, ensuring your business not only adapts but thrives.
As we approach 2024, the landscape of corporate video is evolving, offering unprecedented opportunities for brands to connect with their audience. For those seeking Auckland corporate video production, Create x Wonder stands at the forefront, ready to navigate these changes with innovative solutions and exceptional content.
There is a perception that the corporate video is "dead" in 2024? Is this true or can we expect to see long format corporate video back and engaging in 2024?
In 2023, the digital marketing landscape continues to evolve rapidly, with video content emerging as a cornerstone of effective brand communication. As consumers increasingly favour visual and interactive content over traditional text-based formats, incorporating video into your brand’s growth strategy is no longer just an option; it’s a necessity. This guide will explore actionable strategies for leveraging video content to enhance your brand’s visibility, engagement, and conversion rates in 2023.
In the corporate world of 2023, video production has transcended traditional marketing, becoming a narrative powerhouse capable of forging deep connections with audiences. The art of storytelling in corporate video production is more than a trend; it's a strategic approach that humanises brands, conveying their values, mission, and the people behind the scenes in a manner that resonates on a personal level. This blog explores the transformative power of storytelling and how it can elevate your corporate video from mere content to a compelling brand story.
Creating impactful video content in Auckland in 2023 presents a unique set of challenges and opportunities for businesses aiming to stand out in the digital landscape. From weather unpredictabilities to location permissions, the journey to producing a captivating video involves meticulous planning and execution. This guide offers practical advice and strategies for navigating the video production process in Auckland, ensuring your project not only reaches completion but also achieves its intended impact.
In the digital era of 2023, where online presence is pivotal for business success, testimonial videos have emerged as a powerful tool to build consumer trust and credibility. These authentic endorsements, directly from satisfied customers, serve not just as marketing material but as genuine proof of a brand's quality and reliability. Especially in a city as connected and competitive as Auckland, leveraging testimonial videos can significantly influence purchasing decisions. Let's delve into how testimonial videos can transform your brand's perception and why they're essential for your business this year.
Interactive video content is setting a new benchmark for audience engagement in 2023, revolutionising the way brands in Auckland and across the globe connect with their viewers. This dynamic form of video content allows viewers to become active participants, offering them the power to influence the narrative, make choices, and interact with the content in real-time. As we delve deeper into the era of digital innovation, let’s explore why interactive video content is the key to captivating your audience like never before.
As businesses in Auckland embrace the digital age, video advertising has become a critical component of marketing strategies, offering a dynamic way to connect with audiences and convert views into tangible outcomes. The unique landscape of Auckland, with its diverse demographics and vibrant culture, provides an ideal backdrop for brands looking to leverage video advertising to its full potential. This blog delves into effective strategies for maximising your video advertising ROI in 2023, ensuring that your investment not only captures attention but also drives meaningful business results.
As the founder of Create X Wonder, I've navigated the evolving landscape of video advertising in Auckland, witnessing firsthand the profound impact it can have on a brand’s reach and engagement. Video advertising is no longer just an option; it's a critical component of effective digital marketing strategies. In this blog, I'll share the insights and strategies my team and I use to create compelling video ads that captivate audiences and drive results.
An astounding video masterfully created by a corporate video company can do amazing things for your New Zealand business.
Videos can have a huge impact on attracting new audiences, educating leads, and converting (and delighting) customers.
After 7 years in business, CAW Video has rebranded to Create x Wonder.
Aside from creating products and offering services, a company needs to do things that build up its brand and improve its reputation.
Working with an incredible Auckland corporate video company to create a video for your brand is a smart move, especially considering how digital people are nowadays.
All over the internet and in other forms of media, you can find videos advertising products and telling stories about countless things.
An incredible video created by a corporate video company can be magical.
If you regularly use the internet or social media to browse through news articles and interesting topics or even shop for new and exciting things, you most likely see engaging new videos daily.
A beautiful, professional video can attract, engage and influence the viewer.
If you are looking for video production services in Auckland, then you are probably already aware that video is the strongest marketing tool in your arsenal, and you are now ready to produce a killer video for your brand.
If you’re looking for a way to close more deals and boost sales, then a client testimonial video is exactly the social proof you need!
There’s nothing quite like a well-made, engaging video to get people to notice your brand. A talented video maker can make your Auckland business stand out by using innovative video-making tactics, clever writing, outstanding visuals and anything else that’ll get people excited about the message you are trying to send.
Sales representatives have long used video conferencing and webcams to connect with potential customers, but the use of video in sales processes has skyrocketed in recent years. Attributed to advances in technology, video is now more accessible and affordable than ever before.
As businesses around the world face an economic downturn, it’s more important than ever to stay in front of your customers. One of the most powerful tools you can use to do this is video.
When it comes to video production, choosing the right partner is essential. The right partner will understand your vision, have a strong portfolio, and be available when you need them.
It all depends on what outcome you are looking for. We like to fully understand what your goal is, and we generally tailor a solution to this goal.
So you have created an amazing video. What do you do with it? Here are 9 ways to increase the visibility of your video
The world has changed and gone are the days of television broadcast advertising.
Tiktok is video-driven short format content and has surpassed other platforms with 1 billion monthly active users.
Should you create digital content with your phone? This is one of those topics that sends chills down our spine.
If you are looking to get a corporate video produced in Auckland, there are a few considerations.
Animated explainer videos are short videos that help to illustrate complex ideas in simple, engaging, and meaningful ways in less than 2 minutes.
There is a common theme occurring in many of the projects that we have worked on lately. Sustainability Stories.
A recruitment video is a highly impactful way of promoting your business online.
We know we say this a lot but we are extremely PROUD of this one! We recently worked on a beauty product video for the highly respected Emma Lewisham beauty brand.
If increasing your brand’s engagement online, and boosting sales is something you want to achieve, then a sales video is exactly what you need. Read on about how producing a sales video may be the right tactic for you.
Video production is not a nice to have its a must-have, says Marc van der Putten, Business Development Manager at STORM.
Social Media Marketing in 2020 is bigger than ever and using a well-planned, captivating and creative Social Media Video can help grow your business post-COVID-19.
What is a company overview video? Well, it’s exactly what it says it is… It’s a video that gives your audience an overview of your business.
How do you go about choosing the right video production company for your business? Find out more