Virtual Marketers and MinRisk approached us to produce a video for them that will help them communicate a complex message around machine risk assessment software.
The team knew they wanted to stay away from animation, as they were keen to maintain a human centered approach with their audience. Live explainers are a fantastic way to maintain a human connection with your viewer, all while delivering a technical and complex message. The graphics that can be animated on screen are visually engaging, coupled with beautiful, clean footage and a strong message, can be a very impactful when needing to educate your audience or bring awareness to your brand.
MinRisk have already showcased their video at a live expo, as well as on their website, and they will go on to maximise it's visibility across other channels too.
If you feel a live explainer is the video for you, chat with us today about how we can bring your vision to life.