Social Media Video – Pure Beginnings – Being a mom

Heart of Africa Marketing & Consulting agency is a long-term client of Pure Beginnings Organic Baby Skin Care. Having previously worked with Amanda from Heart of Africa, she set up a meeting to discuss a way forward to produce a social media video for Pure Beginnings. One of their loyal customer’s, Debbie, has become a brand ambassador and feels there is no other organic baby skincare range out there that is truly organic and good enough for her kids like Pure Beginnings.

In a world where everything is mass produced and full of additives, preservatives and harmful chemicals, Pure Beginnings’ mission is to manufacture a body and skincare range that is not only completely safe to use, eco-friendly and free from all harmful chemicals, but is quickly growing to be the product of choice for many mom’s out there.

Pure beginnings wanted Debbie to share her story and reasons for choosing Pure Beginnings for her children and decided that this would be a great story for their social media video.

Our role as the production company was to help with the concept, scripting, filming and post-production. It was a difficult shoot, as it is always hard to direct young children, but we made the most of it and the client was very happy with the end result.